The last year was special for everyone and turned things upside down for pretty much all companies. What was it like with you For us the lockdown meant that we first had to close all institutes. And from now on. Nevertheless we wanted to continue to offer our customers a solution. We work in the field of learning therapy and that means that there are children who we couldn't abandon They depend on our help and need a certain continuity in their learning. Our support is really valuable to them and that s why we wanted to find solutions quickly. Of course this primarily affected the learning therapies which we had previously only carried out on site.
So it was about finding technical solutions to carry them out py concepe whatsapp mobile number list online area. Luckily our learning material was already available in digital form but we still had to find ways to transfer these therapy sessions to the online world. In total we were able to start online therapy after three weeks. And that has helped our customers and their children but also us as a company. We also see our headquarters as a support point for our franchise locations for which we provide marketing materials and online services. We also work with Uberall and such tools for directory management are of course helpful Sometimes the first thing that came up was how we can inform customers about questions such as Are your opening hours still okay What are the current corona conditions – and the like. And that was mostly on my desk to coordinate. And that worked very well because we were able to quickly give the customers the information they needed.
This is particularly helpful in cases where people specifically ask for opening hours for example. How did you keep in touch with customers to inform them What are or were the successful channels and means for you Right from the start we looked for resources. First of all of course to stay in touch with existing customers. It has to be said that the close therapeutic relationship is very important here. I would therefore almost assume that in the area of therapist in to child a lot happened on the personal way to keep in touch by phone email messenger and so on. But we also wanted to communicate with our customers as a community and were looking for solutions. One thing that then came to our minds was to start a podcast.